Category Archives: Social media marketing

Social media marketing in the modern age. Comments and posts from experts and practical examples

Is Social Media for Hotels a Special Case?

Posted on June 16, 2013 by Peter Wilkinson

Is Social Media for Hotels a Special Case?

Not really, no. Social media is a way of doing things, which applies to everything. In the same way that understanding how to exercise well is good preparation for any sport you care to name, understanding how to use social media is the way that you prepare to advertise all customer driven businesses online. Continue reading →

Posted in B2B social media marketing, Brand energy, Facebook advertising, Social Media Advertising, Social media agency, Social Media and ROI, Social Media and The Marketing Mix, Social media branding, Social media for travel and leisure, Social media marketing, Social media strategy | Tagged , , | Leave a comment

Very good choir singing Please Re Tweet Me…Very Good, but with a serious edge

Posted on June 10, 2013 by Peter Wilkinson

Very good choir singing Please Re Tweet Me…Very Good, but with a serious edge Continue reading →

Posted in B2B Marketing, Market Information and Trends, Social media , SEO & PPC, Social Media and ROI, Social media marketing, Social Media Marketing Basics Course, Social media strategy, Strategic marketing, Training Courses - CPD Courses | Tagged , , , | 5 Comments

Create an emotional response to your marketing by using the right colours

Posted on May 30, 2013 by Peter Wilkinson

It is not strategic but it is important – Use the Right Colours in Your Design to Drive an Emotional Response It’s very important to know which emotions or symbolisations will trigger your target audience to buy your product or service. The use of the right colours in your promotional materials – in your marketing brochures, your product packages, or on your web site – can actually increase your sales. Continue reading →

Posted in Design for social and web, Emotional marketing, Marketing general, Social Media and ROI, Social media marketing | Tagged , , , , , , , , | 1 Comment

Emotions that add the most force to your sales or marketing

Posted on May 29, 2013 by Peter Wilkinson

Emotions that add the most force to your sales or marketing – See the top ten feelings to evoke when marketing. Continue reading →

Posted in Emotional marketing, Marketing general, Social Media and ROI, Social Media Inside Companies, Social media marketing | Tagged , , , , , , , , , | 19 Comments

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