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CRM For Retail And Retailer Brand Loyalty is The Corner Stone of Any Retail Marketing Strategy

CRM for retail and retailer brand loyalty is the corner stone of any retail marketing strategy. Loyalty in any market or sector is about delivering on a brand promise consistently. This could not be truer in the retail sector. Continue reading

October 18, 2014 0 Comments

Why Consistency is Important for Successful Brand Advocacy

Online social media training enables a brand to develop a consistency of tone and style across its organisation. This is extremely important for the overall image of the brand – which on the one hand may be inchoate, chaotic and … Continue reading

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Empowering Your Brand Through Online Social Media Training

A brand is more than just a product, or a service, or a combination of the two. Your brand is a cumulative thing. It’s the effect of everything your employees say and do, as well as the experience your customers … Continue reading

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A compelling formula for success – SAP BPC ‘Business Planning and Consolidation’ is a great tool for your business.

A compelling formula for success – SAP BPC ‘Business Planning and Consolidation’ is a great tool for your business. SAP BPC can streamline planning, budgeting and forecasting and can be configured to provide corporate managers’, business plans with a strong level of governance and control throughout the planning cycles. This is definitely a strength of the system. It also enables the development of those plans in a fraction of the time traditional methods take, with a high confidence level and accuracy. Continue reading

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Using Social Media for Maintaining Customer Service

Social Media for Maintaining Customer Service – Ultimately, social media in all its forms is a great tool for helping a business keep its levels of customer service high. All customer service, after all, is driven by the customer – and where the customer is in direct daily contact with a company through Facebook and Twitter activity, the business is able to keep an eye on its current reputation. Continue reading

September 16, 2014 0 Comments

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