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Promote Your Business, Demonstrate your Knowledge and Help Other People

Promote Your Business, Demonstrate your Knowledge and Help Other People Continue reading

April 12, 2014 0 Comments

Very good choir singing Please Re Tweet Me…Very Good, but with a serious edge

Very good choir singing Please Re Tweet Me…Very Good, but with a serious edge Continue reading

April 11, 2014 5 Comments

Social Media Consultant

Social Media for Hotels – Sales Tool or Reputation and Customer Relations Management?

Bottom line: hotel users use social media. They research hotels and trips on social networks in the same way that they research everything else. If you fail to play ball, you are walking away from your clients – both in terms of keeping your reputation up in their eyes, and in terms of selling them rooms. Continue reading

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Social media has not changed marketing principles, just the way they are applied

The onset of the digital age has not changed the core principles of markets, even though online advertising campaigns use different concepts for their delivery. Online marketing can be targeted more precisely than TV or press … Continue reading

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Are you having trouble justifying your marketing plans and budgets to the BOSS?

Are you having trouble justifying your marketing plans and budgets to the BOSS? Are they troubling you with accountability issues and results? Since marketing is already the single largest expense for most companies, it becomes the center of attention in the financial division. Return on marketing investment or simply ROMI is the one thing your boss wants to discuss with you when you present your marketing plan. Continue reading

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