social media advertising agency
Phone : 00 44 (0) 208 144 2304
Phone : 00 44 (0) 115 714 0600
Mobile : 00 44 (0) 7930 330125
Social media advertising
Facebook ads | Twitter ads | social media pay per click and pay for view
Brands are engaging all forms of communications, sharing content and driving conversations. They emerging opportunities for advertising are vast. Facebook advertising, You Tube channels, social media pay per click and pay per view. Consumers are finding themselves in the middle of the ‘brand conversation’, feeling empowered, in control, and excited about new possibilities.
read moreMarketers and executives with more data, and most importantly, more insight can now engage their customers and advertise to them in a very targeted manner. Brands are becoming more and more generous in a quest to attract and to convert. Bloggers are talking about may products from iPhones and laptops to deodorant sticks, and cosmetic kits – only to turn around and to promote more products which they like. The buzz is on! Product marketers are creating new communities, in hopes to streamline product marketing cycles and to compete faster and better. ‘Competitive Advantage’ takes on a new form, as millions of user votes are being cast for functions and features not yet available to general public. All of this can only lead to one thing – a more social, more transparent, interactive, and more vibrant consumer oriented environment, with control clearly shifting to influencers, communities of users, and consumers at large.
Call 0115 714 0600 or email info@panther.org.uk to find out what social media marketing services we can package for you and how they can help you improver your brand and sales. Alternatively look at our standard packages.
B2C social media
Our B2C socialmedia strategies have been developed to build real, lasting relationships between your brand and its consumers. There’s never been a marketing tool like social media before – and every brand that recognises the real potential of engaging in a personal relationship with its own customers is going to enjoy a more profitable relationship than it could have thought possible even just a few years ago.
B2C socialmedia marketing is the engine in the marketing mix of the major consumer brands, which have realised that their customers want to interact with them on a much more personal level than they used to. The social media landscape is ripe for this kind of development: creative, fluid and constantly evolving. Learn to tap into the power of social media and make a niche for yourself in the best place of all: as your own customer’s best friend!
The number of advantages that B2C socialmedia marketing confers on businesses is really only limited by your own creative thinking. As the social media sphere develops into a place where the world meets, you can bring your brand’s personality to life in an active, engaging and constantly adapting to changes in the demographic of your own social network.
You can even eliminate any negative response to your brand – by “living” in the social media network that your fans and consumers use, you’ll be able to spot and head off any negative publicity before it ever becomes an issue. B2C socialmedia marketing allows you to have direct, intimate effects on the conversations your consumers have about you. Remember, as a brand you have devoted fans – and if you interact socially with those fans you can build a strong counter to any unforeseen negative presence before things get out of hand.
The world of the social network is only now starting to really come into its own. If you would like to learn to harness that power, then we’d suggest you come with us. For more information on the Panther B2C socialmedia strategy packages, just get in touch with us, we will be happy to help.
read moreThe following are 7 reasons why brands are engaging in social media marketing
1. Take your communications directly to consumer While traditional media is shrinking and digital media continues to experience growth.
2. Avoid a negative groundswell by being active in social media and having your finger on the pulse of what the world is saying about your brand, you may be able to hedge negativity before it spirals out of control.
3. Own your presence in popular platforms your brand may not be active in platform-specific networks such as Facebook or Twitter at the corporate level, but make no mistake that your biggest fans are already doing this on your behalf.
4. Truly understand your demographic Social media presents the ultimate focus group because you can naturally observe how people behave and interact – specifically the demographic you’re interested in reaching. But it goes beyond merely watching.
5. Social media / SEO intersection As Online Marketing Blog readers are well aware, there is a clear intersection of search and social media.
6. Real-time market research Once you’re active in social media and begin to attract a following for your brand, your opportunities for engagement and to gain actionable data from your audience will become limited only by your creativity.
7. It’s nearly 2012 – consumers expect it Last but not least, our world is quickly moving to a society where digital media is the dominant player.
Call 0115 714 0600 or email info@panther.org.uk to find out what social media marketing services we can package for you and how they can help you improver your brand and sales. Alternatively look at our standard packages.
